In The Media
Australian Community Managers have featured in the following media.
Social discord: online communities are supposed to bring people together, so why do they often tear us apart?
8 May, 2020 |
Online groups are places for communities to share information, support each other, do good deeds. But as their harangued moderators can attest, they often devolve into something more Lord of the Flies than Pollyanna.
Revenge of the moderators: Facebook’s online workers are sick of being treated like bots
16 October, 2019 |
Reports of Facebook moderators’ appalling working conditions have been making headlines worldwide.
Facebook’s moderation mess – is marketing complicit?
25 October, 2019 | marketingmag.com.au
Following CEO Mark Zuckerberg’s testimony in front of US Congress, Venessa explains the ethical conundrums associated with Facebook’s moderation procedures. And discusses whether marketers are complicit.
Australian Community Managers forges partnership with MEAA
1 September, 2018 | Mumbrella
Australian Community Managers (ACM) has announced its partnership with the Media, Entertainment and Arts Alliance (MEAA) to create a membership offering for community managers for $5 a week.
The Voller case emphasises the power imbalance between publishers and platforms.
4 June, 2020 |
This Court of Appeal upheld a Supreme Court decision that media outlets are liable for comments left on their Facebook posts. Brands need to be better at moderating the engagement they fight so hard to buy.
It’s time to stop undervaluing social media managers
10 July, 2019 |
Some companies think they can hire a social media manager who doubles as a writer, designer, strategist, SEO expert and data analyst. But they shouldn't have too much experience, so they can be paid at a grad level. Quiip's Amber Robinson explains why we have to start taking social media managers seriously, and pay them what they're worth.
Don't Feed the Trolls: Capitalising on breaking news without worsening comment culture
26 July, 2019 |
It’s an eternal dilemma for online publishers. Journalists cover controversial stories because of public interest. These stories get posted to social media to attract comments, which leads to higher ranking in the algorithm, which leads to more comments.... and trolls.